Company

WE ARE A LIKE A BIG CHOCOLATE FACTORY

And by chocolate we really mean creative.
In both cases, the results are pretty sweet!

AN AMERICAN COMPANY WITH INTERNATIONAL ROOTS
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AppealCulture is the result of realization that most of the marketing companies follow a very traditional, cookie-cutter approach to marketing and in this digital era, we must generate ideas that are remarkable, have the ability to tell a brilliant story and produce results. At AppealCulture, we want to create a “Culture” of “Appeal” for every small business out there. We want to share your story with your audience to engage and inspire them and turn them into your loyal fans.

Founded by three friends and backed by Accel VC Fund, AppealCulture currently maintains a portfolio of 114 corporations, small and large businesses exceeding annual revenues of over $750 Million. They collectively invest over $100 Million in marketing initiatives. AC is one of the three companies under the “Global Marketing Reach” brand.

ENTREPREURS, CREATIVE GENIUSES & VISIONARIES
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AppealCulture is a place where innovators, thinkers, entrepreneurs, creative geniuses, visionaries, explorers, business owners and humorists get together to help our customers look incredibly appealing to their target audiences, generate qualified leads and acquire new customers. We are a full-service, incredibly creative, new media marketing and business technology solutions agency, striving to become a leading integrated marketing communications facility and your formidable marketing and technology partner. We live, breathe, sleep and dance all things marketing and technology and we have organized our strengths in five core areas: Identity, Web Design, Interactive, Social Media and Consulting.

Founded in 2000 as Innovesia, AppealCulture is now a proud DMBE & SWAM certified small, minority owned and woman-owned business serving B2B [Business to Business], B2C [Business to Consumer] and B2G [Business to Government] markets.

PLEASE BE NICE. WE ONLY HAVE ONE HOME.
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At AppealCulture, we realize that our planet is our most valuable resource. The impacts of climate change are very real and we must do everything we can to protect our future. As such, we’re doing our part to reduce our carbon footprint and encourage you to do the same. Let’s be honest. It really doesn’t take much to throw something in a recycle bin vs. a trash can.

At AppealCulture, we realize that our planet is our most valuable resource. The impacts of climate change are very real and we must do everything we can to protect our future. As such, we’re doing our part to reduce our carbon footprint and encourage you to do the same. We are a socially conscious family striving to be an All Green Company, efforts we are very proud of. We also support telecommuting efforts for majority of our team members.

WAHT’S IN A NAME?
WHY APPEALCULTURE?

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True marketing is about creating an “Appealing” brand or “Culture”. Authentic marketing is not what you think it is. It’s not about making something sound a lot better than that it really is. To us, authentic marketing is about creating a culture, an eco-system of integrated marketing communications where every node is appealing to your core audience. By generating “appeal” for your brand, you generate awareness and interest. By generating interest, you generate leads and acquire more customers. This is how our marketing brains works. We also refer to it as “Sex Appeal”. Why? Because sex appeal is about attraction. Is it attracting people? Does it have the power to interest others?

We help your small businesses generate leads so that you can acquire more customers. We support entrepreneurs and visionaries to dream big and work with them to develop their ideas. We provide imaginative, effective solutions to an enormous range of strategic marketing issues to make sure you look incredibly “appealing” to your prospects and customers. Allow us to create that “culture” for you.

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